Tobacco Resistance Unit (TRU)
The Tobacco Resistance Unit is a movement throughout all of Pennsylvania to help youth, ages 12 to 18, stay tobacco- and nicotine- free. It’s time that young Pennsylvanians get serious about exposing BIG TOBACCO and its marketing lies. TRU aims to prevent and stop youth tobacco use through education. A statewide movement, TRU is managed by the Pennsylvania Alliance to Control Tobacco (PACT) and the American Lung Association in Pennsylvania.
So join us in the movement and spread the TRU-th in your community!
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TRU’s Vision
TRU’s Vision is for all Pennsylvania youth to be tobacco- and nicotine-free. -
TRU’s Mission
TRU’s Mission is to protect Pennsylvania’s youth from all tobacco and nicotine products, through community outreach, education, prevention and cessation. -
TRU’s Goals
- Educate young Pennsylvanians about the dangers of tobacco and nicotine addiction and expose BIG TOBACCO’S marketing lies
- Grow TRU – Recruit your friends as TRU members through community outreach
- Make TRU’s Mission visible and increase participation in the movement in your region
- Host fun youth programs that ensure increased participation in the TRU movement
- Keep TRU around for years to come and to help stop tobacco use in Pennsylvania
- Monitor and influence public policy related to all tobacco and nicotine products
- Help youth who smoke QUIT – promote cessation through the N-O-T Not On Tobacco (N-O-T)
